Product Development & Customer Experience Management Diploma

CX / Customer Experience. Product Management and Development. Customer journey and touchpoints, CJM. Product Life-cycle

[Free Udemy Course] Product Development & Customer Experience Management Diploma

What you'll learn

  • Introduction to Customer Experience Management
  • Theory Overview
  • High-Level Frameworks
  • CX Principles
  • Customer Segmentation and Persona Development
  • Service Recovery and Complaint Handling
  • Customer Journey Optimisation
  • Service Blueprinting and Process Design
  • Voice of the Customer (VoC) Analysis
  • Emotional Experience Design (EED)
  • Lifetime Value (LTV) and Customer Lifetime Value (CLV)
  • Introduction to Product Development and Management


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